The replacement New Zealand flag should take the form of a stylised white kiwi on a black background.
This image is simple, distinctive and timeless. Use of a majority black background is rare among national flags while the kiwi speaks of our endemic natural history.
The image has meaning both for all New Zealanders and offshore. Within New Zealand it does not favour any ethnic group, either among current residents or those who might arrive in future.
A similar image was used by the military in WWII, which addresses the concerns of some that ditching the current flag is an insult to the memory of those who fought and died under it.
Internally the kiwi is our national bird and has a long history of featuring on coins, stamps and other public imagery. Its presence on the flag will in a small way reinforce our reputation for unusual birdlife and nature generally.
Offshore the word 'Kiwi' is synonymous with New Zealanders while the NZ dollar is also known as the Kiwi dollar. The black and white colours are strongly associated in a positive manner with New Zealand via many national sports teams.